Run unlimited share-of-search audits, track page rankings and optimize retailer site search.
Reading Time: 4 minutes
Share of search represents 83% of a brand’s market share of users on retail websites go directly to the search bar 72% of sites completely fail site search expectations. Only 15% of companies have resources dedicated to optimizing site search Understand brand penetration Understand product position and placement across retailer sites based on keyword terms or phrases Holistic brand and category performance insights Select a Retailer (Amazon, Walmart, The Home Depot, Sam’s Club) Select a Keyword or Key Phrase Click Submit See your results instantly. Optimize findability, see keyword ranking results for your products and competitors, and identify new opportunities to drive top rankings. Product Ranking Paid Placement Product Badges Product Title On-page Keyword Usage Product Images Paid Ratings Product Price Product Availability Product Shipping “Content Status makes auditing and monitoring content on different retail sites much more manageable. It allows us to keep a better eye on a larger portfolio of products for our clients. No other product is as easy and fast to use! It provides immediate insights we can act on, including competitor data.” Partner, Business Development & Strategic Partnerships Yes. Content Status provides you with holistic brand ranking visibility across an unlimited number of keywords and key phrases. Check out our share-of-search auditing tool. Page ranking, rank on page, paid versus organic placement, badge, brand, product ID, image, title, rating, MSRP, and sale price. Yes. Content Status shows you results for organic, featured, promoted, and sponsored product positioning. You’ll see both the page position (pages 1 through 5) and on-page ranking. Not yet. but we are currently building the capability to expose keywords and/or phrase suggestions based on the product, brand, and category. Right now, you can use share-of-search to see your search results rankings for keywords and where and when you’re using them within your content. On average, we can extract featured placements, sponsored placements, organic position, page rank, product title, brand, price, availability, and rating. Yes. Once you sign up for an account, you can run searches on any keyword, key phrase, or URL of your choosing on the sites available. We audit over 100 sites – and growing weekly! – for Content Status, completeness, accuracy, and optimization. Our new share-of-search tool can currently be used on Amazon, Walmart, The Home Depot, and Sam’s Club with more coming every month.
55%
43%
72%
15%
See where you rank in retailer site search.
SEARCH RANKING
See Your Share-of-Shelf
Step 1
Step 2
Step 3
Give it a try!
Optimize retailer site search.
Connective Commerce
Jamie Kelly
Frequently Asked Questions
Can I understand how my brand is performing for multiple keywords?
What elements are you analyzing on search page results?
Can you identify sponsored / promoted / featured versus organic results?
Can you suggest keywords that we should be ranking for?
What content can you retrieve from the search page?
Can I search for competitive products?
What retailer, marketplace and distributor connections are set up?